BUSA: 1105 Introduction to Business:Course Tools: Books

"Can table manners make or break a megamerger? Can a faxing faux-pas derail a promising business relationship? Can an improper introduction cost you a client? Can manners (or lack of them) really kill a career? Absolutely. In an era when companies are competing on the basis of service, manners are much more than a social nicety -- they're a crucial business skill. In fact, good manners are good business. This no-nonsense ""manners reference"" refreshes readers on everyday etiquette and makes sure they're on their best behavior. It provides quick guidance on such pertinent and timely topics as: * telephone, e-mail, and Internet etiquette * table manners *grooming and business dress * written communications * gift giving * resumes and interviews * making introductions * public speaking * networking, and more."

With a challenging new approach to its subject matter, this book addresses international business with globalization as its underlying theme. By illustrating globalization as a phenomenon that is fundamentally altering corporate strategy, this book critiques the complexities of globalization and its impact on international business. By doing so, it is entirely unlike other books on the subject. International Business addresses subjects often neglected by other books, such as MNEs, SMEs and the information economy, while encouraging business students to develop a more international perspective and discard parochial tendencies. With this lucid approach, International Business provides students with an integrated overview of the field that is both theoretical and highly practical. Case-studies include: · aiding the globalization of SMEs: the OECD's Bologna Charter · China and the WTO · the pharmaceutical industry and the developing world · RUGMARK: social labelling in action · the Argentinian financial crisis ·environmental profile of Matsushita Electrical Industrial Company.

Everyone in business knows the Internet is the fastest -- and fastest-growing -- way to sell and buy just about anything. But most people don't know how to actually use this tool to their competitive advantage. What exactly is electronic commerce? Are on-line transactions secure? How do you capture customers' sales patterns? How do you provide mass customization? Now marketers, managers, salespeople, entrepreneurs, and others can find fast answers to every pressing question and nagging concern about the world of electronic commerce. This practical question-and-answer guide quickly and concisely explains how to: Integrate e-commerce into a business strategy -- Understand the technology -- Identify key opportunities for a business -- devise an e-commerce implementation plan -- Successfully create and market a site, and much more.

Business is one of the most potent cultural forces today, profoundly affecting every facet of our lives whether we are working in a corporate environment or not. This book surveys some of the most controversial issues and topics central to the contemporary business world. Included are more than 70 alphabetically arranged entries written by expert contributors. Each entry explores a topic's relevance and influence, highlights opposing viewpoints, provides sidebars of interesting information, and lists resources for further research. For students and general readers, this book is an engaging, accessible, and essential resource on the role of business in society.Globalization. Outsourcing. Downsizing. These are some of the economic issues at the center of today's society. Time after time, we see that business is one of the most powerful forces in the modern world, profoundly affecting every facet of our lives whether we work in a corporate environment or not. Because in one way or another the world is all about economics, students need to understand and appreciate the role of business in their lives. This book overviews the most important topics and issues characterizing the role of business in today's society.Included are alphabetically arranged entries on more than 70 critical issues or topics central to the role of business in our lives. Each is written by an expert contributor and provides a summary of the topic's relevance and influence, a consideration of opposing viewpoints, and a list of resources for further research. For students and general readers, this book is an engaging, accessible, and essential resource on the role of business in everyday life.

Test your trading knowledge and skills-without risking any money You may read the best trading book, but how much of that knowledge will you retain a week later? This is why you need this Study Guide for The New Trading for a Living. It'll give you a firmer grasp of the essential trading rules and skills. This Study Guide, based on the bestselling trading book of all time, was created by its author to help you master the key points of his classic book. The Study Guide's 170 multiple-choice questions are divided into 11 chapters, each with its own rating scale. They cover the entire range of trading topics, from psychology to system design, from risk management to becoming an organized trader. Each question is linked to a specific chapter in the main book, while the Answers section functions like a mini-textbook. It doesn't just tell you that A is right or B is wrong-it provides extensive comments on both the correct and incorrect answers. This Study Guide also contains 17 charts that challenge you to recognize various trading signals and patterns. Everything is designed to help you become a better trader. Consider getting two books as a package-the Study Guide and The New Trading for a Living. They're designed to work together as a unique educational tool. The Study Guide for The New Trading for a Living is a valuable resource for any trader who wants to achieve sustainable market success.

Ninth in a series of annual reports comparing business regulations in 183 economies, Doing Business 2012 measures regulations affecting 11 areas of everyday business activity:-- starting a business -- dealing with construction permits -- employing workers -- registering property -- getting credit -- protecting investors -- paying taxes -- trading across borders -- enforcing contracts -- closing a business -- getting electricity The report updates all indicators as of June 1, 2011, ranks countries on their overall 'ease of doing business', and analyzes reformsto business regulation--identifying which countries are strengthening their business environment the most. Doing Business 2012 includes a new set of indicators on the time, steps, and cost for a private business to get an electricity connection. The data on connection services can inform utilities, regulators and governments seeking to strengthen the performance of the electricity sector. Drawing on a now longer time series, this year's report introduces a measure to illustrate how the regulatory environment for business has changed in each economy since Doing Business 2006 was published in 2005. A new 'distance to frontier' measure complements the aggregate ranking on the ease of doing business, which benchmarks each economy's current performance on the indicators against that of all other economies in the sample for a given year. A fundamental premise of Doing Business is that economic activity requires good rules that are transparent and accessible to all. Such regulations should be efficient, striking a balance between safeguarding some important aspects of the business environment and avoiding distortions that impose unreasonable costs on businesses. Where business regulation is burdensome and competition limited, success depends more on whom you know than on what you can do. But where regulations are relatively easy to comply with and accessible to all who need to use them, anyone with talent and a good idea should be able to start and grow a business in the formal sector. 'The Doing Business report, which was started in 2003, has become one of the key ways in which the bank and other observers gauge business climate within developing countries...'-- The Financial Times'[Doing Business started] as a way to encourage countries to reduce obstacles to entrepreneurship. Developing countries compete to land a spot on the top 10 list of most-improving countries because it is seen as a way to get attention and investment.'-- The Wall Street Journal'[Doing Business] has succeeded in putting the issue of business red tape on the international political agenda.'-- The Economist